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Strategy Magazine Issue 30

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  • Lessons in strategic transformation | Manuel Hensmans, Gerry Johnson and George S. Yip
  • Think big, think deep | Philip Whiteley and Neela Bettridge
  • Customer-centric survival | Lior Arussy
  • Playing to win | A.G. Lafley and Roger Martin
File Name: Strategy Magazine issue 30.pdf
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IASP

Strategy Magazine

Written for strategists by strategists since 2005, the mission of Strategy Magazine is the diffusion of high-value innovative ideas and practices related to the field of strategy. Strategy Magazine is dedicated to publishing theory-based practical articles to help executives, strategists, managers, and other professionals better formulate, implement, execute, engage, and govern strategies.

A Publication of

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The International Association for Strategy Professionals (IASP)
www.strategyassociation.org
37637 Five Mile Road, #399 | Livonia, MI 48154 | USA
E: info@strategymagazine.org