About us

Written for strategists by strategists since 2005, the mission of Strategy Magazine is the diffusion of high-value innovative ideas and practices related to the field of strategy. Strategy Magazine is dedicated to helping executives, strategists, managers, and other professionals better formulate, implement, execute, engage and govern strategies.

Through Strategy Magazine readers are able to garner new ideas, theories and industry case studies from a range of international practitioners and researchers.  It is a key tool in helping readers to enhance their strategic thinking and knowledge.

Strategy Magazine is one of the benefits of being a Member of the Association for Strategic Planning (ASP), as well as many others such as webinars, the Certification Program,  Communities of Practice, networking local Chapters, the Strategic Edge monthly newsletter and much more. Join here!

Meet the team


Pierre Hadaya, PhD
Professor, École des Sciences de la Gestion de l’Université du Québec à Montréal (ESG UQAM)

Pierre is a member of the board of directors of ASP and the leader of ASP’s thought leadership pillar. He is a full professor at the School of Management of the Université du Québec à Montréal where he is the co-director of the Center of Expertise in Digital Transformation of Organizations (CETNO). As cofounder of ASATE Group, he also collaborates with organizations striving to transform themselves so they can develop a competitive advantage.

Advisory Board

Fiona AE Carter, MA, Hon FStratPS
Director, FFC Associates Ltd

Fiona is member of the board of directors of ASP. Her background is in B2B, having worked for one of the Big 4 professional services firms for the majority of her career. She has worked all over the world and has lived in various countries including Italy, US, Switzerland, and the Middle East. Her expertise is in strategic corporate business development and cultural change management. In 2012 she founded her own consulting company, FFC Associates Ltd and is a lifetime Fellow of the Strategic Planning Society.

Denise McNerney, MA
CEO & President, iBossWell, Inc.

Denise is the president of ASP and has been involved with ASP for ten years. With a degree in pharmacy and a masters in counselling psychology, her experience in strategy came through working at Kaiser Permanente where she was senior strategy officer for one of their US regions. She then led a $4 billion sales division for a major pharmaceutical company, where she helped lead strategy development and execution. In 2001 she founded iBossWell, Inc., a strategic planning and organizational development firm, based in the Kansas City area of the US.

Vincent Rousselet, Hon FStratPS
Vice-President, ITSMA

Vincent is an experienced B2B marketer and strategist who has worked for and advised a wide range of blue-chip organizations in media, digital tech and telecoms in Europe, America and Asia. As a vice president with ITSMA, based in London, Vincent provides practical experience and insight to members and clients on strategy formulation, marketing planning and value proposition development. He is the author of a number of published case studies, articles, blogs and reports on international strategy and customer value and is a lifetime Fellow of the Strategic Planning Society.


Strategy Magazine is produced by Grist, a strategic B2B thought leadership and content marketing agency.

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